EASY DRIFTER
Easy Drifter is a retail store with a focus on custom made items and vintage wares. The identity takes from the essence of wandering many paths and the uniqueness of individuality. The logo acts as a compass of many directions, a spur for action, and a star for guidance.
2021
Identiy, Motion, Art Direction
2021
Identiy, Motion, Art Direction
Easy Drifter began with a naming process and tagline creation. WANDER YOUR WAY – encapsulates the grit and confidence of going your own path. The typewriter like typography draws inspiration from classic westerns and vintage stamped cowboy hat labels.
FONTS
︎︎︎Garton Light Italic
︎︎︎DM Mono
FONTS
︎︎︎Garton Light Italic
︎︎︎DM Mono
Visit the storefront in Brenham, TX or online.
︎︎︎easydriftertx.com
︎︎︎easydriftertx.com
