PICA
PICA is a toy that refers to a typographic unit of measure. Arrange the pegs and discs to create a multitude of patterns and letters. The grid allows for spatial and structural exploration. The identity is created through a modular system based on various measurements of picas and the overlapping of the discs used within the toy.
2022
Identity, Type Design, Product Design, Motion
2022
Identity, Type Design, Product Design, Motion
A pica is a typographic unit of measure corresponding to approximately 1⁄6 of an inch, or from 1⁄68 to 1⁄73 of a foot. One pica is further divided into 12 points.